Efty Blog

What’s new at Efty.

Product launches, new features, partnerships and company news from across the Efty ecosystem. Follow what we’re building and everything happening across Efty Investor, Efty Pay and the Efty Marketplace.

Scaling the Aftermarket: The 2025 Efty Pay Growth Report
Efty Pay

Scaling the Aftermarket: The 2025 Efty Pay Growth Report

As 2025 draws to a close, the data tells a story of significant momentum for Efty Pay. Since our launch in 2024, our mission has been to redefine how domain transactions happen, and the market has responded. This year, Efty Pay saw a +283% surge in total sales value compared to all of 2024. More …

Why More Domain Investors Are Choosing Efty Pay
Efty Pay

Why More Domain Investors Are Choosing Efty Pay

Efty Pay was built with a clear purpose: to give domain investors a smoother, faster, more trustworthy way to close sales. Not by adding complexity, but by removing the friction points that have dragged down domain transactions for far too long. Over the past few months, we’ve rolled out improvements designed with one goal in …

Efty Joins the Internet Commerce Association
Our Journey

Efty Joins the Internet Commerce Association

At Efty, our mission has always been clear: to put domain owners in control by creating the most trusted, transparent and frictionless way to manage, market, and buy and sell premium domain names. Every tool we build, from Efty Investor to the Efty.com marketplace to Efty Pay, is designed to protect our users’ interests, simplify transactions, and create a better aftermarket …

Low Fees. High Trust. Efty Pay for All.
Efty Pay

Low Fees. High Trust. Efty Pay for All.

One year ago, we launched Efty Pay as an exclusive benefit for Efty Investor subscribers. Our mission was simple: make buying and selling premium domains fast, safe, and effortless. Since then, countless successful transactions have demonstrated that both sellers and buyers appreciate our secure, streamlined transfer engine. And today, we’re taking the next step. Efty …

Turn Your Portfolio into a Sales Engine with Siam Marketplace
Marketplace

Turn Your Portfolio into a Sales Engine with Siam Marketplace

Have you ever wondered why Efty-powered marketplaces are the go-to choice for many of the world’s leading domain name investors and brokers? It’s because our themes aren’t just beautiful, they’re proven. Today, some of the world’s most valuable domain portfolios are powered by our marketplace solution, attracting millions of visitors each month and delivering a …

Sell Smarter with Siam: Designed to Drive Action and Urgency
For-Sale Landing Pages

Sell Smarter with Siam: Designed to Drive Action and Urgency

We’re buzzing to introduce a new For-Sale landing page theme: Siam. Siam has been built with one clear purpose: to help you sell more domains by combining modern, high-contrast design with proven trust and conversion elements. Design That Directs Attention Siam is built around two natural focal points: This design ensures that the first thing …

How Brandsly.com Supercharged Domain Transactions with Efty Pay
Efty Pay

How Brandsly.com Supercharged Domain Transactions with Efty Pay

When you’re running a high-volume domain marketplace like Brandsly.com, every second counts and every transaction matters. With over 40,000 premium.com domains listed for sale, Brandsly is on a mission to help startups and businesses discover bold, brandable names. But to scale smoothly, they needed a secure and frictionless way to handle payments, transfers, and …

Higher Limits, More Ways to Pay: Efty Pay Levels-Up Express Checkout
Efty Pay

Higher Limits, More Ways to Pay: Efty Pay Levels-Up Express Checkout

When we introduced Efty Pay last July, our mission was clear: make domain transfers effortless for buyers and sellers alike. A few months later, we expanded credit-card coverage across the entire platform. Today, we’re taking the next big step in that journey with two upgrades that super-charge the checkout experience: 1. Credit-card purchases up …

Smarter Search Starts Here: Find Better Domains, Faster
Marketplace

Smarter Search Starts Here: Find Better Domains, Faster

We’re amped to unveil a significant upgrade to the search experience on the Efty.com marketplace: a smarter, faster, and more intuitive way to find the perfect domain name. At Efty, we believe that discovering great names should be effortless. With our all-new, proprietary search engine, we’re making that vision a reality. Say Hello to Intelligent …

5 Ways Efty Pay Empowers Smart Domain Name Investors
Efty Pay

5 Ways Efty Pay Empowers Smart Domain Name Investors

What if your sales platform worked as hard as you do? Domain name investors take on significant risks, investing substantial resources into building portfolios while carrying all the uncertainty that comes with it. Your time and investments deserve a platform that matches your dedication. With Efty Pay, you can sell domains effortlessly, enjoy fast payouts, …

Efty Pay,  2024 in Review: Key Insights and Trends
Efty Pay

Efty Pay, 2024 in Review: Key Insights and Trends

With 2024 behind us, we’re excited to share some data and insights from Efty Pay’s first year in business. Change is the only constant in the domain name aftermarket, so we hope this recap provides valuable insights and sheds some light on current market trends. Sales Highlights Key Metrics Sales by Extension Source of Sale …

Buyers. Ridiculously satisfied.

From payment to completed transfer took less than four hours, same day.
Vinícius SantosVinícius SantosFounder, AgendaHub
The domain transfer went smoothly from start to finish.
Max SinclairMax SinclairFounder, ZenDays
The process was straightforward and secure, and the transfer was handled very smoothly.
Sergio EscotéSergio EscotéFounder, AIBuilt
A name is everything for a business.
Dean HobdenDean HobdenFounder, Supplierly