How Brandsly.com Supercharged Domain Transactions with Efty Pay

When you’re running a high-volume domain marketplace like Brandsly.com, every second counts and every transaction matters.

With over 40,000 premium .com domains listed for sale, Brandsly is on a mission to help startups and businesses discover bold, brandable names. But to scale smoothly, they needed a secure and frictionless way to handle payments, transfers, and buyer support without building a complete transaction and transfer system from scratch.

That’s where Efty Pay came in.

A Seamless Integration from Day One

Brandsly integrated Efty Pay’s partner API into the marketplace in a matter of hours. What followed was an instant improvement in transaction speed, payout times, and buyer satisfaction:

Integrating Efty Pay’s API into Brandsly was a breeze; we were live within hours with minimal dev work, and everything worked from day one. Since launch, buyers enjoy a smooth, secure checkout, and payouts consistently hit our bank account within 24 hours or less, the fastest turnaround we’ve seen in the domain industry.

With Efty’s team handling every buyer-side question about payments and transfers, we can stay laser-focused on growing our marketplace. Efty Pay delivers speed, reliability, and white-glove support in one package.

— Wenjie J, Founder of Brandsly.com

With Efty Pay in place, the Brandsly team no longer has to worry about the technical and operational challenges of secure domain transactions. Instead, they’re free to focus on what they do best: growing their inventory and building a standout brand marketplace.

What Is the Efty Pay Partner API?

The Efty Pay Partner API is a turnkey solution for platforms, registrars, and marketplaces that want to offer secure domain name transactions without building their own transaction, transfer, or payment infrastructure.

By integrating the API, partners can offer:

Fast, hassle-free transfers that boost buyer confidence and reduce friction.
Built-in payment support, including credit cards, PayPal, and wire transfers.
Reliable payouts that hit seller accounts within 24 hours or less.
Full buyer-side support, including guidance during payments and transfers.
Bank-level security, including encryption and compliance with KYC/AML standards.

We Built Efty Pay So You Don’t Have To

Creating your own payment and transfer engine is costly, complex, and full of risk. With Efty Pay’s Partner API, you gain access to a battle-tested solution trusted by domain professionals around the world and a team that has your back every step of the way.

Whether you’re a new marketplace, a portfolio owner looking to host their own landing pages, or a global registrar, our competitive pricing and scalable infrastructure adapt to your needs.